The development and publication of Adidas Yeezy Boost 350 (I)

06/27/2015
THE FIRST YEEZY BOOST 350 SHOE WAS RELEASED

“The Yeezy 350 showcased Kanye’s first low-top style. With the Adidas Ultra Boost boom and consumers gravitating towards running-style sneakers, “Turtle Dove” shades were the right choice. This is perhaps the most iconic of all Yeezy 350 shoes.” -Fresco Wilson from Stadium Goods

The development and publication of Adidas Yeezy Boost 350 (I)images

After working together on the Yeezy Boost 750 – the first model to come from the collaboration – Adidas and Kanye released the Yeezy 350. Covered in a gray and black pattern dubbed the “Turtle Dove”, the launch of the Yeezy Boost 350 was about to take place. change everyone’s mind about what ‘cool tennis’ was.

08/22/2015
THE BLACK YEEZY 350 TENNIS IS LAUNCHED

“From what we noticed in the store, the most popular color of the Yeezy 350 Boost V1 is black. They are very functional in terms of multiple uses.” -Fresco Wilson from Stadium Goods

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Aesthetically speaking, more toned down than the “Turtle Dove”, the black model was released in the summer of 2015. And they were practically glued to Kim Kardashian’s feet for most of the year.

11/14/2015
THE YEZZY 350 GRAY TENNIS IS RELEASED

The development and publication of Adidas Yeezy Boost 350 (I)images2

我们喜欢一点颜色,而 Yeezy Boost 350 V1 的灰色模型恰好具有那些柔和的色调。色调的选择与 Yeezy 品牌本季的第一款单品相得益彰,这些单品仅以大地色调发布。

THE FIRST Preview of YEEZY BOOST’S SECOND YEAR

Madison Square Gardens was the venue for the third season of the Yeezy brand as part of the AW16 of New York Fashion Week and it was a success. The show helped put the Yeezy brand on the map of the luxury fashion market, as well as bringing the first look of the second year of the Yeezy x Adidas sneaker.

The new shoe was largely based on the original, but removed the Yeezy and Adidas branding side flaps. Instead, the shoe was presented with a translucent midsole, a new pattern that was embellished with a bold colored stripe that said SPLY-350.

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