Converse Logo history (II)

Converse is a cult brand of casual and athletic footwear, as well as the name of a manufacturing company founded in 1908 in Boston (USA). It is currently a subsidiary of Nike Corporation. His sneakers and sneakers of various shades are in demand all over the world.


Converse Logo history (II)images

The year 2007 was marked by the emergence of a new trademark. Now, a black five-pointed star has been placed inside a circle with a white background. In addition, the central element has been reduced, which creates the impression that there is a lot of free space next to it and it floats in it. Underneath the graphic part is the inscription “Converse”. Designers still left the letter “n” in lowercase and the other letters – in uppercase. Only the font has changed: now the word is made in a fine font, identical to Zoria Bold. Increased card space.

2007 – 2011

Converse Logo history (II)images1

In 2007, the company redesigned the logo again. She chose for visual identification the version created by artist Jim Labadini in the 1970s. The new label is a classic black star placed next to the chevron in the shape of an open triangle of two wide stripes. The peculiarity of this option is that the central element is located laterally, so that the star “remains” on a beam. The manufacturer’s name, as always, is at the bottom. The style of the letters is identical to the previous versions.

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